David and Goliath - The Little Guy and Amazon
Recently, I read an article in the Idaho State Journal about a local business Element Outfitters. The small city of Pocatello, ID had two retail venues, but recently had to make the difficult decision to close one location. Fortunately, they were able to keep jobs for everyone currently employed there. While the retail stores were doing okay, the online shop is doing amazing.
Recently, I read an article in the Idaho State Journal about a local business Element Outfitters. The small city of Pocatello, ID had two retail venues, but recently had to make the difficult decision to close one location. Fortunately, they were able to keep jobs for everyone currently employed there. While the retail stores were doing okay, the online shop is doing amazing.
Element Outfitters is not alone. Many local retailers also feel the pinch of the convenience that Amazon and websites bring. For big retailers, the quantity purchased for multiple locations or for online is enough to get a break on the price from the supplier. Benefits from online purchasing include shopping in your pajamas with Ben & Jerrys, delivery coming straight to your door, and the plethora of colors, options, and features of the desired items. The local owners purchase product up front, display on shelves, and share their first hand knowledge with each client that walks in the door. Benefits from local purchasing include receiving answers of questions by a real person in front of you, having the item immediately, and keeping money local to support families that live in your community.
Have you been guilty of going into a local store, talking to the store employee to glean information on the coveted item, and then driving to the safety of your home, turning on the computer, and clicking purchase? The next time that you are tempted to click that buy button, here's a couple of things to think about when it comes to skin care.
When you purchase products from me
1) I am making sure that the products that we pick are right for you skin and the goals that we have set together.
2) You are able to see, smell, and feel the product before you buy.
3) I continue to go to education across the country to learn more about products and treatments for you. I order frequently so I do not have an overstock of product that 'sits' on my shelf.
4) You are helping support a local family.
When you purchase products online
1) Skin care from GM Collins is never sold on Amazon. Most of the time, products you see from Amazon have been sold from a spa that went under. If a spa closed, it is very likely that the product was sitting on their shelves for years.
2) Efficacy of product cannot be guaranteed. Is it expired, something wrong with it, or been sitting in a hot car in Texas for a couple months? This cleanser, cream, or mask will not be able to do what it claims to do.
3) You are helping support the big retailer.
I would love to help discuss with you your skin concerns and then recommend products that can help you achieve your goals and change your skin. Whether it's anti-aging, clearing your skin, or calming redness, let's get together and make your dreams a reality. When you come see me, you are making my dreams a reality.
Goliath is here to stay. I'll admit that I love Amazon for books and random items. But when it comes to something I ingest or put on my face, I'll stick with my local grocery store and esthetician! David for the win!
Don’t forget to Breathe . Let Go . Relax .
Zoey Jolley, Licensed Esthetician
Learning about Acne
I am passionate about skin and everything skin. But acne does hold a special place in my heart. This disease can not only scar the skin, but it can also scar the soul and change how others believe they are being perceived. It can change you. I have recently had a "few" stubborn pimples. If you are frustrated and ready to say goodbye like I have, read below for 3 basic tips.
I am passionate about skin and everything skin. But acne does hold a special place in my heart. This disease can not only scar the skin, but it can also scar the soul and change how others believe they are being perceived. It can change you. I have recently had a "few" stubborn pimples. If you are frustrated and ready to say goodbye like I have, read below for 3 basic tips.
Schedule regular treatments and use professional products. Treatments with your esthetician can be very effective in deep cleansing, exfoliation, and extractions of blackheads. These are things that your skincare professional will do for you. These treatments boost what you are doing at home! 90% of what can change with your skin is done at home. That means that YOU play a very big role in how quickly your skin recovers (or worsens). I always will give you recommendations that work for you personally.
Ice, ice baby! No, not the song, but go ahead and sing it if it helps you remember. If you are suffering from larger pimples that are red, raised, and sore, ice will be your best friend. Just twice a day for a couple minutes. This removes the inflammation and helps for the acne to go away quicker. We all want that right?
Don't pick and scratch! This is a hard one for many. The easiest way to stop is to throw away all those mirrors and to write down and acknowledge when you pick. Do you pick because you are bored, watching TV, or just resting your hands on your chin? Recognize your triggers and then do something different instead.
Through my research, I've learned many things and would love to share them with those who many have a "few" or "many" pimples that they are interested in taking care of. Each appointment will have a new handout to help my client heal more quickly and identify triggers that may be causing the acne. Can't wait to see you!
Don’t forget to Breathe . Let Go . Relax .
Zoey Jolley, Licensed Esthetician
After the Skin Treatment
Facial Treatments are not only fun and pampering, but also quite effective in helping keep that youthful glow and encouraging skin cells to turn over at an optimal rate. I offer several Facial Treatments, but a couple of my favorites are the MicroNeedling, Microdermabrasion (or Microderm for short), and the 90 minute Signature Facial. Everytime you have a skin treatment, be sure to follow your esthetician's post care advice.
Facial Treatments are not only fun and pampering, but also quite effective in helping keep that youthful glow and encouraging skin cells to turn over at an optimal rate. I offer several Facial Treatments, but a couple of my favorites are the MicroNeedling, Microdermabrasion (or Microderm for short), and the 90 minute Signature Facial. Everytime you have a skin treatment, be sure to follow your esthetician's post care advice. Here's what I recommend:
Wear SPF. I cannot say this enough. Environmental factors are the #1 cause of aging. Yes, that's right (not genetic factors.) Your skin may be more suspectible to rays for a couple days post treatment, so SPF is a must! I recommend the GM Collins Dry Touch 50 SPF. Easy to reapply and compliments any skin care that you are currently using.
Drink extra water. Hydration is key to our skin, though our other vitals organs take the majority first before they get to the largest organ (the skin). I add a very relaxing facial massage to my treatment, so bump up your intake the day you come to see me.
Change your pillowcase. We've exfoliated your skin and put some incredible serums on your skin to work on your targeted concerns. The last thing that you want to do is put your face on a dirty pillowcase. Simply to do, right?
Don’t forget to Breathe . Let Go . Relax .
Zoey Jolley, Licensed Esthetician